The ONE thing which changes EVERYTHING....
I recently stumbled upon an interesting article on gym membership in the US As per that article, 63% of gym memberships in US go completely unused 82% of gym members go to the gym less than once per week 22% completely stop going six months into their membership These numbers were pre-covid and I am sure that statistics would be very similar across the globe Similar stats exist in another area – online courses Completion rates for online courses vary between 5%-15% Why does this happen ? Why do people sign-up for gym membership with such fanfare in the beginning of the year and then drop out ? Why do people buy online courses with an intent to learn but never complete the course ? One big reason why this happens is…. Lack of Commitment As per French language, the "commitment" originated from the word “ commettement ”, which meant "the pledging or engaging of oneself, a pledge, a promise" But I will add another element to this definition –...